We are EV Approved Limited, T/A cuspconnect, we are the data controller of your data. If you have any questions or concerns about the information presented here, or about what we do with personal data, you should email us at support@cuspconnect.co.uk

From time to time we update this Privacy Statement, so we encourage you to refer back to this page regularly.

Our sites are not intended to be used by children.

• To connect consumers interested in listed vehicles with the dealerships and private sellers that are advertising them for sale
• To promote our services, and to help our advertisements appear to people who are more likely to be interested in them
• To refer consumers to third-party businesses related to our industry
• To manage our customer relationships, handle queries and complaints, prevent fraud and otherwise operate our business
• The rest of this statement provides further details. To help you reach the information you want quickly, we have divided this page into different sections according to your potential interactions with us.

You can use our website to be put in contact with a dealership that has a vehicle for sale that you are interested in buying. Our websites have a form for that purpose. We then pass the information that you provide to the dealership so they can follow up with you directly.

When we pass on your details, the dealership receiving the information is then the controller of their copy of your data, and they are responsible for what, if anything, they do with it. Typically, we would expect them to contact you by email or phone to see if you wish to take things forward (arrange a test drive, for example).

Alternatively, you can call the number for a dealership provided on our website to connect that way. If you do, we will have a record that the call took place, but we do not record the calls themselves and we will not know what was discussed. The dealership is responsible for what they do with any information you give them on the phone. We use the call records that we have only for customer service purposes and to keep dealerships informed of which calls they have received through us. We will retain this information for up to 10 years, in case of disputes.

Some dealerships report sales back to us. We ask dealerships who do that to tell you first and to allow you to object. The information they give us will typically be restricted to the vehicle registration number, the date of the sale and your postcode. We use that information together with our records of searches on our website to produce reports showing correlations between referrals to dealerships from our website and sales for dealerships, to help us to demonstrate the value of our paid services to dealerships. We do this based on our legitimate interest in understanding sales conversion rates and promoting our paid services.

Browsing our website, creating accounts, and advertising on our website

Our website sets certain “cookies” in your browser and other similar technologies like “beacons”. Some are simply used for statistical analysis (e.g. how many people looked at a particular page). For statistical analysis we use the Google Analytics service, which collects this information anonymously, allowing us to see trends without identifying individual users.

We also use cookies and other similar technologies to identify your browser or device to our advertising partners. We do that to help our advertising partners target advertisements for our service to you when you are browsing on other websites. In a nutshell, the effect of these cookies is that, if you have looked at vehicles on our site, it is more likely that adverts for www.cuspconnect.com will appear when you are browsing on other websites.

We use targeting and advertising cookies to provide adverts on our sites that we believe are more relevant to you. The third-party adverts that appear on our sites are chosen according to the content of the pages you view on our sites and information about your browsing habits already known to our third-party advertising partners; for example, if you are looking at a page showing vehicles made by a particular manufacturer, the adverts appearing on that page will likely be for that manufacturer. We do not share information about you with the third parties who advertise on our site.

We keep the information we gather from analytics cookies for up to 10 years. How long gathered advertising data is retained by our advertising partners is determined by them. We can provide further information on request.

For our login and session cookies, we do this on the basis that it is necessary to provide the features of our websites that require it.

For our analytics cookies, we do this based on our legitimate interest in understanding how people use and interact with our websites.

For our advertising cookies, we do this based on our legitimate interests; the quality of content and information we provide to you depends on the revenue we generate from advertising. However, you always have a choice concerning your advertising preferences, and you can review and opt out of certain cookies in your advertising preferences here.

We can come into possession of the personal data of people working at dealerships in a few ways.

For all our customers and dealerships whose inventory we host, we will have the contact details of the people we work with to manage that relationship.

In addition, all dealerships provide automated feeds of their inventory via various third-party inventory syndicators that we subscribe to. As well as details about the available vehicles, those feeds will typically contain basic contact details for the dealerships, which can in some circumstances include names and work email addresses of individuals at the dealerships whom the dealerships have nominated as sales contacts for the listed vehicles.

We use the provided contact details to connect sellers with consumers making enquiries about the vehicles they have listed. We also use them to promote our events and webinars and our products to car sellers, via mail, email and phone, and to manage our relationships with them.

We will always remove you from our marketing lists if you ask us to. Typically, the best way to do that is to use the link at the bottom of our emails (for marketing emails).

We keep the details of our contacts at dealerships for as long as their inventory is on our site.

We do this based on our legitimate interest in connecting consumers looking to buy cars with individuals and dealerships that have cars for sale, in providing our services to dealerships and private sellers, in promoting our events and product offerings, and in managing our business.

Users of our site may find links to other businesses that provide products and services related to our industry (e.g. insurance, servicing, warranties, OEMs).

When you click on those links, you are taken to the other provider's website, where you can decide whether to provide your data about those other products and services. We will also provide information to these businesses to let them know that you navigated to their site from ours. You can learn more about the privacy practices of these businesses by reviewing the policies and notices on their websites.

We do this based on our legitimate interest in promoting our business and connecting consumers with businesses in which they show interest.

When we work with other businesses and organisations, such as our advertising customers, we will have the business contact details of the relevant people who work there, and we will use them to manage our relationship with those businesses and (where relevant) to promote our services to them.

We will also receive the work contact details of people working with actual or potential customers if they attend or enrol in an event or webinar that we host. If they are not already customers, we will use those details to provide the event or webinar and to promote our services to them.

We keep information about people working and customers or suppliers for as long as the relevant businesses are customers or suppliers (as applicable), and for up to 8 years afterwards, in case of issues or disputes. We also keep the information about people working at a prospective customer for as long as that business is a realistic prospect, and for up to 8 years afterwards, again in case of issues or disputes.

We process personal data ourselves, and share certain personal data with our third-party fraud prevention partners, to detect and reduce fraud. We do that based on our legitimate interest in preventing fraud and increasing the reliability of our websites. We will share information on suspected fraud and illegal activities with the relevant authorities when we consider it appropriate.

We also share personal data with third parties who need it to provide services to us in support of the purposes described above. For example, we use external providers to host our websites and databases and to operate our email alerts and marketing communications. We also use an external data warehouse provider to store and manage the data gathered by our advertising cookies.

UK privacy laws give you certain rights in respect of the information that we hold about you. Below is a short overview of those rights.

With some exceptions, you have the right to have a copy of the personal data that we hold about you. We may make a reasonable charge for additional copies of that data beyond the first copy, based on our administrative costs. For data that you have given to us, you have the right to receive your copy of it in a common electronic format, and to provide copies of it to other people if you wish. You have the right to have the personal data we hold about you corrected if it is factually inaccurate. In some circumstances, you have the right to have personal data that we hold about you erased (the “right to be forgotten”). This right is not generally available when we still have a valid legal reason to keep the data. You have the right to require us to stop using your data for marketing purposes. You also have the right in some circumstances to request that temporary restrictions be placed on how we process your data, for example, if we are processing it based on our legitimate interest, and you contest our assessment that our interest is not overridden by your fundamental rights and freedoms. If we are processing your data based on your consent, you have the right to withdraw that consent at any time, in which case we will stop that processing unless we have another legal basis on which to continue. If you want us to stop sending you marketing emails, the quickest and most efficient way is to use the provided links in our emails (although you can also contact us directly if you prefer). Otherwise, if you want to exercise your rights in respect of your data, the best way to do so is to contact us by email at support@cuspconnect.co.uk. To protect your privacy, when you contact us, we may ask you to prove your identity before we take any steps in response to such a request.

You also have the right to complain about our handling of your data with your local data protection authority, which in the UK is the Information Commissioner's Office http://ico.org.uk